Celebrating International Women's Day: Embracing Equity - myIOU myIOU Celebrating International Women's Day: Embracing Equity - myIOU

Celebrating International Women’s Day: Embracing Equity

As March begins, we’re reminded that it’s not just the start of a new month – it’s also the month in which we celebrate International Women’s Day. On the 8th of March, we celebrate women’s achievements and contributions to society. Do you know the theme for this year’s campaign? This year’s theme is “Embrace Equity,” which implies fairness and justice. 

What is Equity?


Giving everyone what they need to succeed is a definition of equity. In other words, not everyone receives the same thing. Equity acknowledges that every person has different circumstances and provides the exact resources and opportunities needed to reach an equal outcome.

How to celebrate?


International Women’s Day is celebrated all around the world, but the way it is celebrated can vary from country to country. No matter where you are in the world, there are many ways to celebrate or show your support for women’s causes and to help make a difference.


Here are some ideas to help you get started:


1. Support female-owned businesses. 🛒

2. Pamper yourself or the women you love. 🥰💅

3. Express your gratitude to the important women in your life by sending them an appreciation card or letter. 💌 


Let’s explore some suggestions on how you can use this knowledge now that you know how to celebrate.



There is no doubt that skincare can be confusing for us. If you have dry, sensitive, or oily skin, you will be able to address your issues and take the best possible care of your skin with the help of Alluskin’s broad line of products. 


Alluskin was founded in 2019 after Dr. Nurul A’in Sa’ari, often known as Dr. Aen left her position as a medical officer to launch her own skincare company. She used her expertise in medicine to create her own line of skincare products. Choose your skincare from a range of their products based on your skin condition and enjoy:


• Free shipping & receive a complimentary bunny headband with minimum spend of RM38

• Enjoy a RM3 voucher when you spend RM33 or more on Alluskin’s wide selection of products 

• Treat yourself to a RM8 voucher with every purchase of RM88 or above 

These deals are available on 7th March until 9th March 2023.



Why not mark the empowering occasion by pampering yourself and doing something special just for you – after all, self-love is the ultimate celebration! 


Do you wish to get rid of your undesirable body hair without any hassle? Have you ever wanted to have long, fluttery, wispy eyelashes? Or perhaps treat yourself to some facial, or a mani-pedi session? Leave all of that work to BubbleGum and take advantage of their amazing discounted services they have to offer from 4th March to 12th March 2023. This is self-care at its best! 😉

Special Offers:


• Buy 5 wax sessions for one body part and get 10 sessions at ala-carte price.

• Get 50% off on 18 sessions of Laser X treatments from the original package price.

• Enjoy 50% off on all products, excluding Limited Edition items and product sets.



One size fits all does not apply when it comes to lingerie and intimate wear. Comfort is top priority for women of all ages when it comes to choosing their undergarments.  When you love the way you look, it truly reflects on your self-esteem. Indeed, we’ve all heard that confidence is attractive. Find your perfect fit with Wacoal and take advantage of their BUY 2 GET 20% OFF promotion from March 6th to March 12th, 2023.

This International Women’s Day, why not spread the word and make it your mission to educate your friends, family, colleagues, and community about the crucial significance of equity. True inclusivity and equity can only be achieved if we all recognize the difference between equity and equality. Let’s work towards creating a shared understanding. 


Make sure to take full advantage of the fantastic promotions available from our merchants by using myIOU app when you checkout. With up to 6 months of interest-free instalments, you can shop with confidence and without worrying about stretching your budget too thin. Don’t miss out on this opportunity to save while treating yourself to the things you love. 


Together, let’s #EmbraceEquity!

– Hani

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